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THE RUBENS
NEVER EVER (FEAT. SARAH)
(taken from LO LA RU album out 29 June through Ivy League Records)

  • #1 most played track on triple j
  • #29 on Australian Shazam Charts
  • Sole support for P!NK’s upcoming Australian & NZ Arena Tour, July – Sept
  • ‘Never Ever’ features Grammy Award nominated songwriter Sarah Aarons, whose long list of songwriting credits includes LDRU/ZEDD & Alessia Cara/Dua Lipa/Jesse Ware (she co-wrote Zedd & Alessia Cara’s hit ‘Stay’ + current #1 US hit with Zedd, ‘The Middle’)
  • ‘Hoops’ by The Rubens was crowned #1 on triple j’s Hottest 100 countdown in 2016
  • The band’s first two albums – 2012’s The Rubens & 2015’s Hoops – reached #3  & #2 respectively on the ARIA Charts

Listen to ‘Never Ever (feat. Sarah)’ here

When Elliott and Sam Margin got an email letting them know that ARIA Award winning, Grammy Award nominated songwriter Sarah Aarons was going to be in Sydney for the holidays, was a fan of theirs and was keen to write a song with them, the guys thought, “Why not?”. At that point, they were on their way to Brooklyn to put the finishing touches on their highly anticipated third album.

The band went into the studio with no expectations. In their mind, the album was done and whatever came out of the session would be an experiment in collaboration, something new for the band, or, much like Sarah’s long list of songwriting credits (LDRU/ZEDD & Alessia Cara/Dua Lipa/Jesse Ware), something for another artist to use.

Elliott on the collaboration:

“The day we met Sarah in the studio, she told us that her Grade 10 teacher introduced her to our song ‘Lay It Down’ and that is what inspired her to do music in Year 11 & 12. We were pretty blown away with that; a good sentiment to start writing a song together.

“We actually thought with the album completed we would be writing a song for someone else. The main chord structure and melody was something I had been fiddling with for a while but couldn’t find the words or story for. After meeting Sarah and having a chat we got stuck into the song, started throwing ideas around. Pretty quickly we realised it needed to be a duet and from there the story started to take shape.

“The song became about these two lovers caught in the moment as their relationship drops away. There’s to-ing and fro-ing as they pass blame and second guess their actions before they realise that what they had is already over.

“Working with Sarah was great. Not only is her voice incredible but she loves to work quickly and bounce ideas around, the whole session took maybe 5 hours before the song was finished.”

It wasn’t until the song sat with the band for a few days that they realised just how ‘Rubens’ the track was, and just how much they wanted it on the record.

Enlisting the help of Grammy Award winning producer Eric J, who they’d previously worked with on the single ‘Hoops’, the band recorded the song in a matter of days, with Sarah putting her vocal down.

The result is a restrained, stripped back and raw track, that evolves and builds as the tension between the singers intensifies. ‘Never Ever’ is song about heartbreak, disappointment and, ultimately, acceptance of love breaking down. It’s both relatable and heart wrenching with Sam and Sarah’s voices acting as yin and yang – so different, but so perfectly matched and harmonious within the track.

‘Never Ever’ follows on from the carefree vibes of previous single ‘Million Man’. The single will feature on the band’s highly anticipated third album LO LA RU, out Friday June 29.

‘NEVER EVER (FEAT. SARAH)’ IS OUT NOW THROUGH IVY LEAGUE RECORDS
LO LA RU IS OUT FRIDAY 29 JUNE THROUGH IVY LEAGUE RECORDS
AVAILABLE FOR STREAMING AND PURCHASE HERE

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